CV / Resume
I am a dynamic entrepreneur and successful business consultant with a mission to make a significant impact by helping brands and businesses thrive both offline and online. My expertise spans multiple disciplines, including business development, e-commerce, software development, and social media marketing. With over two decades of experience living abroad, I have developed a unique, open-minded perspective that allows me to see business challenges in new and innovative ways.
I specialize in envisioning and reimagining business challenges, crafting tailored solutions that drive success. My consulting services include strategic planning, digital transformation, and comprehensive marketing strategies designed to elevate your business to new heights. My international experience has enriched my approach, enabling me to offer insights and strategies that are both globally informed and locally relevant. Let me help you unlock your business's full potential and achieve sustained growth in an ever-evolving market.
Work Experience
2004 - Present
Middle Earth Consulting AB
Middle Earth Consulting AB is my Swedish company. AB is the Swedish equivalent of a Ltd company. It is the new base for all my businesses, under this name I will continue to operate CapsisMedia, WeBlogBetter, Idealworkwear, GoOpportunity and all my other online and offline ventures.
(I set 2004 as start date even though my company was registered in 2022, previously I ran my businesses as a freelancer and under my Hong Kong corporation.)
2019 - Present
Meet Swedish Startups
The Swedish Startup scene is booming! Tens of thousands of entrepreneurs work on their startups day by day to find better, faster and smarter solutions. We believe that by sharing knowledge and experiences among each other, companies can grow faster and stronger together: many best practices can be adapted and replicated and many mistakes can be solved or avoided. We all have something to share and something valuable to learn from the others.
2018 - Present
We Blog Better
I offer expertly curated content, practical tips, and a supportive community to empower bloggers at every level. Whether you're beginning your blogging journey or seeking to enhance your existing skills, WeBlogBetter is here to guide you. Join me, and let's elevate your blogging experience together!
Education
2001 - 2004
University of Skovde
Bachelor’s Degree
Industrial Management and Logistics
The program provides a holistic view of the processes that get companies to work smart and smooth. The training teaches how customers get the right product in the right quantity , at the right place at the right time and at the lowest cost.
2000 - 2001
Karlstad University
Independent Courses
Macro economics
The course analyzes the basics of economic prosperity . The course also studies the causes of unemployment, economic fluctuations , exchange rate fluctuations , the effects of the government 's budget deficit.
Quantitative Methods in Economics
Mathematics module begins with a review of basic arithmetic and solving equations and continues with variable calculus, differential calculus and optimization. Statistics module deals with probability theory and inference . The contents of both modules focus on the parts that are most used in economics as well as the practical skills to solve problems.
Micro economics
Deals with consumption, production, and general equilibrium theory using analytical methods. Areas covered are eg the individual's demand function, income and substitution effects, intertemporal choice, choice under uncertainty, partial and general market equilibrium.