Available for Work

PerOla Hammar

Business consultant specializing in marketing, sales, and web development with a strategic and growth-driven approach.

Professional Profile

I am an entrepreneurial professional with 20+ years in international business, web development, and digital marketing, specializing in bridging Europe and China. As the founder of Middle Earth Consulting AB, I help businesses with sourcing, e-commerce, and market entry. Passionate about innovation and knowledge-sharing, I create content on trade, technology, and industry trends while driving growth through strategic solutions.

Based in Shanghai, China and Stockholm, Sweden..

Jan 2004 - Present

Owner and Lead Consultant

Middle Earth Consulting AB

Full-Time

Shanghai, China and Stockholm, Sweden

At Middle Earth Consulting AB, I simplify international trade, digital growth, and market expansion. From sourcing in China to building a strong online presence, I help businesses streamline supply chains, find reliable manufacturers, and grow through web development and social media marketing. My approach is practical and results-driven—whether guiding a company’s first production run or creating a website that connects with customers. Business across borders doesn’t have to be overwhelming; with the right strategy, it becomes an opportunity for growth. Let’s connect and explore your next step.

May 2012 - Present

Founder and Senior UX Designer

CapsisMedia Ltd

Full-Time

Online

I am the Founder and Senior UX Designer at CapsisMedia, helping businesses enhance their online presence with high-quality web design, e-commerce solutions, and performance-driven digital marketing. I create fast, intuitive, and conversion-focused websites, delivering pixel-perfect designs within 48 hours.

CapsisMedia offers a flexible, subscription-based design service, providing on-demand UX expertise without the cost of a full-time hire. Originally founded in Dallas and later based in Toronto, the company now operates from Hong Kong, delivering world-class design solutions globally.

Jan 2023 - Present

3D Rendering Consultant

Vizorender

Full-Time

Online

I am a 3D Rendering Consultant at VizoRender, specializing in high-quality 3D visuals for furniture, real estate, and e-commerce. From photorealistic product renders to BIM models, I help businesses showcase their ideas with clarity and impact. Using the latest technology, I deliver fast, detailed visuals for marketing, presentations, and product development. VizoRender: Bringing ideas to life with precision and creativity.

Aug 2004 - Present

Supply Chain Management & Purchasing Assistant

ImportDirekt

Full-Time

Shanghai, China and Stockholm, Sweden

I am a sourcing and supply chain consultant at ImportDirekt, helping businesses simplify China purchasing and optimize their global supply chains. From finding reliable manufacturers to handling quality control, logistics, and market entry, I ensure a smooth and cost-effective import process.

With experience across industries like furniture, consumer goods, and e-commerce, I assist companies in buying from Asia with confidence, navigating supplier negotiations, compliance, and shipping logistics. My goal is to remove the complexities of international sourcing, allowing businesses to focus on growth while I handle the details.

Jan 2009 - Present

Full-time Blogger

WeBlogBetter

Weekly Blogger

Online

I am the founder of WeblogBetter, where I help bloggers and businesses grow their online presence through expert content strategy, SEO, and digital marketing insights. From crafting compelling blog posts to optimizing websites for traffic and engagement, I provide practical guidance to turn ideas into successful online platforms.

With over 22 years of blogging experience, I share proven strategies on writing better content, driving traffic, building a network, and monetizing blogs. Whether you're a beginner looking to start strong or an experienced blogger aiming to scale, WeblogBetter offers actionable advice to help you succeed in the ever-changing digital landscape.

Jan 2024 - Present

Country Music Artist with Published Works

Spotify

Apple Music

Online

I have released music on Spotify and Apple Music, proving that with today's technology, creating and sharing music is more accessible than ever. While I may only have 50% of the traditional musical skills, I bridge the gap using AI and digital tools to enhance composition, production, and mastering. By combining human creativity with AI-assisted arrangements and sound engineering, it's possible to produce high-quality music without being a virtuoso on every instrument. This approach allows artists to focus on their strengths while letting technology handle the missing pieces, making music creation more inclusive and innovative than ever before.

April 2024 - Present

Host & Creator of The Lonely Podcaster – Exploring Creativity, Business, and Life

Spotify

Apple Podcasts

Online

The Lonely Podcaster is a personal and insightful podcast where I explore creativity, business, and life as a solo creator. From entrepreneurship and digital innovation to personal growth and navigating the challenges of working independently, I share experiences, lessons, and candid thoughts on making an impact in today's digital world. Whether discussing creative struggles, business strategies, or the ever-evolving role of technology, The Lonely Podcaster is a space for reflection, inspiration, and real conversations about the journey of building something meaningful—alone but never truly lonely.

Work Experience

Proven expertise in business consulting and data-driven decision-making, delivering impactful insights and results across industries.

2000 - 2001

Karlstad's University

Independent Courses

Macro economics, Quantitative Methods in Economics, Micro economics

2001 - 2004

University of Skövde

Bachelor’s Degree

Industrial Management and Logistics

Education

Extensive experience and expertise in business consulting, digital strategies, and market analytics.